Guidelines for

Name Tags & Badges

Name badges should be used to identify yourself and your affiliation with Mizzou in a manner consistent with identity and brand guidelines.

Jump to:

Faculty, Staff, & Student Employees
Events/Temporary Student Workers & Volunteers
Student Organizations

 

Faculty, Staff & Student Employees

Easily order name badges from the Mizzou Sign Shop. Current badges are 3.25 inches wide. For an additional cost, you may increase the width of your badge in .25 inch increments. Because of the small size, please follow the content guidelines to ensure your name badge meets production requirements. They can be ordered in full color or 1-color. 

Content Guidelines & Best Practices

Line 1 (approx. 17 characters including spaces)

Name can include first or first and last. When space permits, pronouns OR one credential may be included on line 1. If space does not allow or multiple credentials are included, they must be on line 2.

Line 2 (approx. 25 characters including spaces)

Credentials should be separated by commas and should not include periods. Example: PhD, not Ph.D.

Pronouns should be lowercase and in parenthesis.
Examples: (she/her), (she/her/hers), (he/him), (he/him/his), (they/them), (they/them/theirs)

Line 3 & 4 (approx. 25 characters including spaces per line)

Identifiers include title, department name, unit name or program name.

Best practices for identifiers:

    • Remove unnecessary words such as “Department of”, “Division of” or “Office of” before decreasing font size.
    • Abbreviate words before decreasing font size.
      • Assistant = Asst.
      • Associate = Assoc.
      • Coordinator = Coord.
Example Name Badges

Graphic showing 12 examples of branded name badges for Mizzou staff, faculty and student employees.

 

Events and Temporary Student Workers/Volunteers

When you need an unofficial name badge for temporary event staff or student volunteers, use a vertical name badge.

Graphic of the temporary vertical name badge for events, student workers and volunteers.

Content Guidelines & Best Practices

Line 1 & 2 (approx. 25 characters including spaces)

Name can include first or first and last. The name may be one or two lines. 

Pronouns should be lowercase and in parenthesis.
Examples: (she/her), (she/her/hers), (he/him), (he/him/his), (they/them), (they/them/theirs)

Line 3 & 4 (approx. 25 characters including spaces per line)

Identifiers include title, event name, department name, unit name or program name.

Logo Options

Temporary name badges may use the horizontal University signature, Mizzou signature or stacked MU.

 

 

Registered Student Organizations

Registered student organization name badges should be used in a professional setting to identify yourself and the student organization you are affiliated with. Because of the small size of badges, these content guidelines help ensure your badge meets production requirements. Name badges must be ordered through the Organization Resource Group (ORG).

Graphic showing the three design options for Mizzou student organization name badges.

Content Guidelines & Best Practices

Line 1 (approx. 17 characters including spaces)

Name can include first or first and last.
Pronouns should be lowercase and contained in parenthesis.
Examples: (she/her), (she/her/hers), (he/him), (he/him/his), (they/them), (they/them/theirs)

Line 2 & 3 (approx. 25 characters including spaces)

Registered Student Organization Name should appear as registered in MU Engage.
Do not use acronyms. If space allows, an acronym may be included in parenthesis at the end of the organization name.
Example: Mizzou Student Organization (MSO)

Remove the following verbiage from student org names:
University of Missouri (included in tagline), University of Missouri - Columbia, MU, Missouri

Line 4 (approx. 25 characters including spaces)

University tag line should be included in text: "at the University of Missouri"

Example Name Badges

Graphic showing the 12 examples of the name badges Mizzou student organizations.