What are boilerplates?
Boilerplate text is copy that can be used (and reused) for a variety of communications without significant changes. Mizzou’s boilerplate is standardized copy that unifies outward-facing communications around our key messages and provides context for those unfamiliar with the University of Missouri.
Jump to:
University Boilerplate (full) | University Boilerplate (short) | University Boilerplate (no-stats) | ADA Statement (long) | ADA Statement (short)
When to use the University Boilerplate
Typically, a boilerplate can be thought of as “about” copy or used for general branding. Use as needed in your messages and communications pieces. Before using any boilerplate language (in full or in part) consider your audience — what information do they need and what information is most relevant to them?
University Boilerplate (full version)
The full general boilerplate can be used to tell the story of Mizzou, or used in part to focus on specific aspects of the university. Remember to consider your target audience when evaluating which elements to employ.
About the University of Missouri
Founded in 1839 as the first public university west of the Mississippi River, the University of Missouri (Mizzou) is a committed flagship and land-grant institution, a member of the competitive Southeastern Conference (SEC) — and a proud member of the Association of American Universities (AAU). Our mission is to provide the benefits of a world-class research university to the people of Missouri through teaching, research, service and economic development on behalf of all its citizens.
Mizzou is a $5 billion global enterprise, with areas of strength including journalism, agriculture and plant science, human and animal health, sustainable energy and more. As a model land-grant institution, Mizzou is committed to making research accessible and applicable to better the lives of the people of Missouri and beyond.
Mizzou is also one of only six public universities nationwide that can claim schools or colleges of medicine, veterinary medicine, agriculture, engineering and law all on the same campus. We believe in the “Missouri Method,” providing students on-the-job professional and life experience opportunities that will solidify their career choices and advance their professional journeys.
With an enrollment of over 30,000 students from all 50 states and 100+ countries, we have people here of all backgrounds — from rural farms to suburban areas to big cities to countries across the globe. Building on the Show-Me State Missourian mentality, we are people with grit, perseverance, stick-to-it-iveness, and a commitment to roll up our sleeves and get it done.
Mizzou is a place where hands-on learning leads to academic excellence, scientific discovery and unparalleled student success. Visit missouri.edu to learn more.
University Boilerplate (short version)
The general boilerplate can be reduced down and included in shorter form marketing materials, grant applications, cover letters, press releases or other media communications.
About the University of Missouri
Founded in 1839 as the first public university west of the Mississippi River, the University of Missouri (Mizzou) is a committed flagship and land-grant institution, a member of the competitive Southeastern Conference (SEC) — and a proud member of the Association of American Universities (AAU). Our mission is to provide the benefits of a world-class research university to the people of Missouri through teaching, research, service and economic development on behalf of all its citizens.
With an enrollment of over 30,000 students from all 50 states and 100+ countries, Mizzou is a $5 billion global enterprise, with areas of strength including journalism, agriculture and plant science, human and animal health, sustainable energy and more.
A pioneer of experiential learning and the famed Missouri Method, Mizzou is a place where hands-on learning leads to academic excellence, scientific discovery and unparalleled student success.
Visit missouri.edu to learn more.
No-Stats University Boilerplate (short version)
No-stats boilerplate is designed for communications where statistics may be less appropriate, such as letters and professional correspondence.
About the University of Missouri
Founded in 1839 as the first public university west of the Mississippi River, the University of Missouri (Mizzou) is a committed flagship and land-grant institution, a member of the competitive Southeastern Conference (SEC) — and a proud member of the Association of American Universities (AAU). A pioneer of experiential learning and the famed Missouri Method, Mizzou is a place where hands-on learning leads to academic excellence, scientific discovery and unparalleled student success. Visit missouri.edu to learn more.
When to use the ADA statements
The ADA statements should be used in student recruitment materials, job notices and other print and online publications that encourage people to write to or call the university.
Statement on Americans with Disabilities (ADA) Guidelines
Title II of the Americans with Disabilities Act covers programs, activities and services of public entities, including public universities. The ADA protects qualified individuals with disabilities from discrimination on the basis of disability. The law also requires public entities to inform persons with disabilities of their ADA rights.
Student recruitment materials, job notices and other print and online publications that encourage people to write to or call the university must include one of the following notices:
ADA statement (long version)
The University of Missouri complies with the Americans with Disabilities Act of 1990. If you have a disability and need accommodations in connection with [describe event or process, such as the job application process], please notify us at [address or telephone number] as soon as possible so that necessary arrangements can be made. TTY users: Please call through Relay Missouri at 1-800-735-2966.
ADA statement (short version)
For ADA accommodations, contact [name] at [address/telephone/e-mail].