Boilerplates & Statements

What are boilerplates?

Boilerplate text is copy that can be used (and reused) for a variety of communications without significant changes. Mizzou’s boilerplate is standardized copy that unifies outward-facing communications around our key messages and provides context for those unfamiliar with the University of Missouri.

Jump to:
University Boilerplate (full) | University Boilerplate (short) | University Boilerplate (no-stats)ADA Statement (long) | ADA Statement (short)

 

When to use the University Boilerplate

Typically, a boilerplate can be thought of as “about” copy or used for general branding. Use as needed in your messages and communications pieces. Before using any boilerplate language (in full or in part) consider your audience — what information do they need and what information is most relevant to them?

University Boilerplate (full version)

The full general boilerplate can be used to tell the story of Mizzou, or used in part to focus on specific aspects of the university. Remember to consider your target audience when evaluating which elements to employ.

About the University of Missouri

Founded in 1839 in Columbia, the University of Missouri is a public research university that belongs to the people of Missouri. The first public university west of the Mississippi River, Mizzou is a member of the competitive SEC conference, a committed flagship and land-grant institution — and a proud member of the prestigious AAU which features the top research universities in the country. With an enrollment of over 30,000 students, Mizzou is a $2.2 billion global enterprise, with areas of strength including media, agriculture/food production, human and animal health, sustainable energy and more.

Anchored in our values of Respect, Responsibility, Discovery, and Excellence, Mizzou is primarily a human institution in which each member cares deeply about the education, knowledge and welfare of people — especially our students. We believe in the power of education, science, knowledge, and ideas to change the world and move society forward. We believe in asking questions, challenging the status quo, and engaging in respectful, rigorous debate — all of which leads to new discoveries, beautiful art, health advances, and so much more. We believe in service to our students, our community, to the city of Columbia, to the state of Missouri, to the country, to the broader global society, and to our areas of study. We are a microcosm of the United States. We have people here of all backgrounds – from rural farms to suburban areas to big cities to countries across the globe. Building on the Show-Me State Missourian mentality, we are people with grit, perseverance, stick-to-it-iveness, and a commitment to roll up our sleeves and get it done.

Our faculty, staff and students believe in hands-on experience — in the fields, in the hospital and clinics, in the lab, in the courtroom, in the studio, on the stage, in the office. Before the words “experiential learning” were ever uttered in higher education, we had “the Missouri Method.” Its sentiment was integrated into every school and college on our campus. We believe in providing students on-the-job professional and life experience opportunities that will solidify their career choices and advance their professional journeys.

MU has a longstanding culture of collaboration that encourages faculty to partner with researchers from other fields, resulting in some of the most revered outcomes in higher education. We are one of only six public universities nationwide that can claim schools or colleges of medicine, veterinary medicine, agriculture, engineering, arts and science, law and a powerful research reactor — all on the same campus. Having the vast majority of our people and facilities in close proximity to one another has led to an interdisciplinary environment that solves real world problems better than if we worked alone. Scientists collaborate with corporate partners, government agencies, universities, and other entities — locally, nationally, and globally. These partnerships, coupled with MU’s expertise, create a formula for outstanding success.

As a model land-grant institution, Mizzou is committed to making research accessible and applicable to better the lives of the people of Missouri and beyond. A research university where empathy, innovation and hard work combine to solve the world’s grand challenges — we are Mizzou — where Truman the Tiger embodies Missouri’s bold spirit and Black and Gold runs deep. Visit missouri.edu to learn more.

University Boilerplate (short version)

The general boilerplate can be reduced down and included in shorter form marketing materials, grant applications, cover letters, press releases or other media communications.

About the University of Missouri

Founded in 1839 in Columbia, the University of Missouri is a public research university that belongs to the people of Missouri. The first public university west of the Mississippi River, Mizzou is a member of the competitive SEC conference, a committed flagship and land-grant institution — and a proud member of the prestigious AAU which features the top research universities in the country. With an enrollment of over 30,000 students, Mizzou is a $2.2 billion global enterprise, with areas of strength including media, agriculture and plant science, human and animal health, sustainable energy and more. A pioneer of experiential learning and the famed Missouri Method, Mizzou is a place where hands-on learning leads to world-class research and unparalleled student success. Visit missouri.edu to learn more.

No-Stats University Boilerplate (short version)

No-stats boilerplate is designed for communications where statistics may be less appropriate, such as letters and professional correspondence.  

About the University of Missouri

Founded in 1839 in Columbia, the University of Missouri is a public research university that belongs to the people of Missouri. The first public university west of the Mississippi River, Mizzou is a flagship, land-grant institution, SEC competitor and a proud member of the prestigious AAU, which features the top research universities in the country. A pioneer of experiential learning and the famed Missouri Method, Mizzou is a place where hands-on learning leads to world-class research and student success. Anchored in our values of Respect, Responsibility, Discovery and Excellence, Mizzou is where people work together to solve the world’s grand challenges, where Truman the Tiger embodies Missouri’s bold spirit — and where Black and Gold run deep. Visit missouri.edu to learn more.

When to use the ADA statements

The ADA statements should be used in student recruitment materials, job notices and other print and online publications that encourage people to write to or call the university.

Statement on Americans with Disabilities (ADA) Guidelines

Title II of the Americans with Disabilities Act covers programs, activities and services of public entities, including public universities. The ADA protects qualified individuals with disabilities from discrimination on the basis of disability. The law also requires public entities to inform persons with disabilities of their ADA rights.

Student recruitment materials, job notices and other print and online publications that encourage people to write to or call the university must include one of the following notices:

ADA statement (long version)

The University of Missouri complies with the Americans with Disabilities Act of 1990. If you have a disability and need accommodations in connection with [describe event or process, such as the job application process], please notify us at [address or telephone number] as soon as possible so that necessary arrangements can be made. TTY users: Please call through Relay Missouri at 1-800-735-2966.

ADA statement (short version)

For ADA accommodations, contact [name] at [address/telephone/e-mail].