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Employee Branding

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Welcome to Mizzou

We’re glad you’re here!

Mizzou’s brand and core values aren’t just a fancy marketing strategy, they are upheld, supported and enhanced by each and every one of us. Our faculty, staff and students come together to make Mizzou more than an institution — we create a thriving community of helpers, visionaries, doers and dreamers.

This toolkit will guide you through employee branding — including name badges and business cards — and provide resources and templates to help you learn and incorporate the Mizzou brand at every step.

If you have any questions, Licensing and Brand Management is here to assist you. Please email identity@missouri.edu.

Who are we?

Licensing and Brand Management

Questions? We have answers! From policies to guidelines to marketing assets to apparel and promotional item orders — we are here to help you learn and use the Mizzou brand and identity easily and efficiently. Start your Mizzou journey by scheduling a 30-minute virtual training session covering the most essential parts of our brand and identity.

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Sign up for our email newsletter. Once a semester email updates about Mizzou’s identity standards, brand guidelines, licensing guidelines, and campus resources. In the event of major changes/updates, an email will be sent at the time of implementation. You may opt-out at any time.

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