Apparel, Merchandise & Promotional Item Guidelines for

Club Sports

If you are a student participating in a Club Sport at MizzouRec, these guidelines are for you. When ordering apparel, uniforms, merchandise and promotional items, follow these guidelines to ensure your items comply with University policy.

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Apparel, Merchandise & Promotional Items
Uniforms
Fundraisers

Club Sports Logos

These are the logos Mizzou Club Sports may use. They may not be recreated, stretched, distorted or recolored.

Graphic of the approved Mizzou Club Sports logos in full color.

One Color Example

Graphic of the approved Mizzou Club Sports logos in one color.

Apparel, Merchandise & Promotional Items

Club Sports teams may order/sell non-uniform merchandise and promotional items to raise money, encourage fan support and for personal use. Orders must be purchased and/or sold through a licensed vendor of the University of Missouri. Only licensed vendors are allowed to legally reproduce University trademarks (logos, marks, verbiage) on products.

How to Order Products

    1. Choose a licensed vendor.
    2. Work with the licensed vendor to select your product(s) within your budget.
    3. Follow the Mizzou Club Sports Guidelines. Whether submitting a design to a licensed vendor or working with them to create the design, the guidelines must be followed.
    4. The licensed vendors will submit a Product Request Form to our office along with the final artwork for approval.
    5. Any changes needed to meet guidelines will be communicated to the vendor.

Design Guidelines

Follow these guidelines to ensure your product meet University guidelines.

Required Elements
These items must be on every product ordered.
Must include the Club Sports logo (with or without sport name).
When using a sport name in a design, it must be formated as “Club [sport name]”.
Examples: Club Running, Club Swim
Optional University Trademarked Verbiage
May include the university trademarked verbiage in designs when using proper registration marks:

  • Mizzou®
  • University of Missouri®
  • Tigers™
  • Missouri®
Sponsor’s names and logos may be included.

  • Sponsor names/logos must be in a separate imprint area
Do Not Include
These may not be included on the item or in the design.
  Mizzou trademarks that Mizzou Club Sports are not allowed to use: Stacked MU, Athletic Tiger Head, Truman the TigerDon’t include these protected university marks or verbiage.

 MU™, Mizzou-rah™, Truman™, The Zou™, MIZ™, ZOU™, Every True Son®, MIZZOUMADE™

Don’t create or use custom Truman artwork or generic tiger graphics/illustrations.
Athletic font or similar looking fonts.
the UM System seal
Trademarks from other entities or derivatives of those marks.
Current student athlete’s name, nickname, likeness or picture.
The university’s name or logo may not be used in connection with the promotion of firearms, alcohol, tobacco or other drugs or in connection with pornography or other forms of expression limited by law.

Examples

These examples show designs that follow the above guidelines.

T-shirts with imprints on the front and back

Examples of Mizzou Club Sports t-shirt designs that meet guidelines.

Products with imprints

Examples of Mizzou Club Sports products such as hats, water bottles and bags that meet university guidelines.

Uniforms

Uniforms must be ordered through a licensed vendor and follow the design guidelines below.

Design Guidelines

Follow these guidelines to ensure your product meet University guidelines.

Optional Elements
These items may be included on uniforms when following guidelines
May include the spirit tiger head as part of the uniform design.
When using a sport name in a design, it must be formatted as “Club [sport name]”.
Examples: Club Running, Club Swim
May include the university trademarked verbiage in designs when using proper registration marks:

  • Mizzou®
  • University of Missouri®
  • Tigers™
  • Missouri®
Sponsor’s names and logos may be included in a separate imprint area.
Do Not Include
These may not be included on the item or in the design.
  Mizzou trademarks that Mizzou Club Sports are not allowed to use: Stacked MU, Athletic Tiger Head, Truman the TigerDon’t include these protected university marks or verbiage.

 MU™, Mizzou-rah™, Truman™, The Zou™, MIZ™, ZOU™, Every True Son®, MIZZOUMADE™

Don’t create or use custom Truman artwork or generic tiger graphics/illustrations.
Athletic font or similar looking fonts.
the UM System seal
Trademarks from other entities or derivatives of those marks.
Current student athlete’s name, nickname, likeness or picture.
The university’s name or logo may not be used in connection with the promotion of firearms, alcohol, tobacco or other drugs or in connection with pornography or other forms of expression limited by law.

Examples

These examples show uniform designs that follow the above guidelines.

Examples of Mizzou Club Sports uniforms that meet university guidelines.

Fundraisers

Club Sports teams may sell non-uniform merchandise and promotional items to raise money and encourage fan support. Fundraiser items are for fans and alumni and should not be worn by current team members or as a uniform during games. Orders must be purchased and/or sold through a licensed vendor of the University of Missouri.

How to Order Products

    1. Choose a licensed vendor.
    2. Work with the licensed vendor to select your product(s) within your budget. Royalties will apply to all fundraiser orders.
    3. Follow all Mizzou Club Sports Guidelines. Whether submitting a design to a licensed vendor or working with them to create the design, the guidelines must be followed.
    4. The licensed vendors will submit a Product Request Form to our office along with the final artwork for approval.
    5. Any changes needed to meet guidelines will be communicated to the vendor.

Design Guidelines

Follow these guidelines to ensure your product meet University guidelines.

Required Elements
These items must be on every product ordered.
Must include the club name, formatted as: “Mizzou® Club [sport name]”.
Examples: Mizzou® Club Running, Mizzou® Club Swim
Optional Elements
May include Mizzou Club Sports logo.
  May include Spirit Tiger head (all guidelines for using this mark must be followed)
May include the university trademarked verbiage in designs when using proper registration marks:

  • Mizzou®
  • University of Missouri®
  • Tigers™
  • Missouri®
Sponsor’s names and logos may be included in a separate imprint area.
Do Not Include
These may not be included on the item or in the design. 
  Mizzou trademarks that Mizzou Club Sports are not allowed to use: Stacked MU, Athletic Tiger Head, Truman the Tiger

Don’t include these protected university marks or verbiage.

MU™, Mizzou-rah™, Truman™, The Zou™, MIZ™, ZOU™, Every True Son®, MIZZOUMADE™

Don’t create or use custom Truman artwork or generic tiger graphics/illustrations.
Athletic font or similar looking fonts.
the UM System seal
Trademarks from other entities or derivatives of those marks.
Current student athlete’s name, nickname, likeness or picture.
The university’s name or logo may not be used in connection with the promotion of firearms, alcohol, tobacco or other drugs or in connection with pornography or other forms of expression limited by law.