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MU Colors

The official colors of the University of Missouri are black and MU Gold. Please consult your print vendor and/or identity@missouri.edu for advice related to matching MU Gold on specific projects.

Our secondary palette is designed to complement Mizzou black and gold and allow them to stand out, while providing flexibility in design layouts. Supporting colors should be used as accents. Tints of each may be used when necessary to extend the number of colors, for example, in charts, graphs and diagrams.

Primary Colors

Note to designers and printers: 
The recommended CMYK, RGB and HEX values for MU Gold are different from those recommended by Pantone®. Many software programs use Pantone’s color specifications, so it is necessary to create these formulas within a document rather than relying upon the program’s built-in conversion from spot color to process color. 

primary mu colors black and mu gold.

BLACK
RGB: 0, 0, 0
HEX: #000000
CMYK: 60/50/40/100
When using a single ink print 100K.

MU GOLD

Coated Paper
PMS 124 C
CMYK: 0/31/98/0

Uncoated Paper
PMS 7406 U
CMYK: 0/19/100/0

Digital
RGB: 241, 184, 45
HEX: #F1B82D

METALLIC GOLD

When a formal feel is preferred and budget allows, the use of metallic ink may be appropriate. Pantone® 10123C (a premium metallic) is preferred, but 871C is acceptable when 10123C is unavailable. When using metallic foils, the closest available match to MU Gold should be selected.

Secondary Colors

Keep the following guidelines in mind when using the secondary color palette:

  • All pieces should include black and gold as the predominate colors.
  • Secondary colors provide variability, but please limit the number of secondary colors used in a single piece so they do not create an environment in which MU is not recognizable.
  • Be mindful of color combinations that represent other universities.

Secondary color pallet: warm gray, light warm gray, gray, light gray, red, orange, green blue, light blue

WARM GRAY
PMS: WARM GRAY 8
CMYK: 15/20/22/42
RGB: 143, 136, 132
HEX: #8F8884

LIGHT WARM GRAY
PMS: WARM GRAY 1
CMYK: 2/3/7/8
RGB: 219, 213, 205
HEX: #DBD5CD

GRAY
CMYK: 0/0/0/60
RGB: 125, 125, 125
HEX: #7D7D7D

LIGHT GRAY
CMYK: 0/0/0/20
RGB: 215, 215, 215
HEX: #D7D7D7

RED
PMS: 1815
CMYK: 16/97/86/54
RGB: 144, 0, 0
HEX: #900000

ORANGE
PMS: 471
CMYK: 5/71/100/23
RGB: 189, 92, 44
HEX: #BD5C2C

GREEN
PMS: 7495
CMYK: 42/5/98/29
RGB: 105, 144, 29
HEX: #69901D

BLUE
PMS: 7698
CMYK: 65/9/0/53
RGB: 28, 94, 144
HEX: #1C5E90

LIGHT BLUE
PMS: 629
CMYK: 30/0/9/0
RGB: 228, 241, 250
HEX: #E4F1FA