Skip to navigation
Skip to content
MU Logo
University of Missouri
Downloads
Training
Promotional Items
Faculty/Staff
Students
Search
search
Brand and Identity
menu
OUR BRAND
About Our Brand
Narrative and Key Messaging
Audiences, Voice and Tone
Accessibility
Brand Writing Best Practices
Brand Campaign
EDITORIAL STYLE
Boilerplates and Statements
Mizzou Editorial Style Guide
AP Stylebook
VISUAL IDENTITY
Signatures and Marks
Primary
Limited Use
Mascot (Truman the Tiger)
Tiger Marks
Brand Elements
Colors
Typography
Photography
Brand Graphics
Brand Templates
Logo vs. Graphic
Logo Misuse
Brand Toolkits
APPLY THE BRAND
Business Cards, Letterheads and Envelopes
Name Badges
Brand Templates (Print and Digital)
PowerPoint Presentation Templates
Websites
Audio and Video
Email and Texting
Social Media
Co-Branding
Special Initiatives
Ordering Apparel and Products
Find an Approved Vendor
Request Form
Branded Material Review